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Tiles are live-computed from the selected window.
Bar = share of previous stage. Pixel purch cannot join to appointments. Booked/Held are appointment starts in range, not FE buyers whose opportunity was created this week.
Past start, still confirmed in GHL — not auto-showed.
Cash collected by rail — Stripe front-end, Whop backend (first purchases), recurring (Stripe subscriptions + Whop renewals). Gross profit is revenue − Meta spend. Pixel dollars are never revenue.
USD per day
Purchases and leads per day
Click any column to sort. CPA is spend ÷ tracked purchases. Booked calls counts real appointments (excludes cancelled/invalid and test bookings, deduplicates reschedules). Backend sales is the count of buyers with matched Whop cash. Backend is the revenue total. Verdicts from creative intel.
| Ad | Spend | CTR | CPM | Leads | Sales | CPA | Booked calls | Backend sales | Backend | Verdict |
|---|
Same window, grouped by ad set
| Ad set | Spend | CTR | CPM | Leads | Sales | CPA | Verdict |
|---|
Dials = human click-to-call from GHL (source: app). Power-dialer = GHL workflow calls. Connect = completed and > 5 s.
Completed appointment slots only. Show rate recovered — the constraint is cash per held call.
Who or what actually reached the contact
Click a row to expand its timeline. Sorted by backend revenue.
| Contact | Entry ad | Appointment | Dials | Talk | Backend |
|---|
EYO-funnel products only. Exact = same email. Name = same person, different email.
| Payer | Date | Product | Match | CRM contact | Amount |
|---|
GoHighLevel opportunities created in the window, with contact tags
| Contact | Created | Ad | FE value | Bumps | Call booked | DFY intake | No-show |
|---|
| Tier | Buyers | Share | Paid / buyer | Made / buyer | Net / buyer |
|---|
Ascended = Whop ≥ $2,000 · Backend = any Whop · Held call = showed, no Whop · Booked = live appointment, never showed · FE only = none of these.
One dot per Meta-attributed ad, sized by buyers. Above the dashed line the ad pays back; red = paid more than made, green = made at least 2× paid.
What each ad’s buyers cost (the ad’s CPA in range) against what they have paid to date. Click a column to sort. † spend ÷ CRM buyers (ad had no pixel purchases) · ‡ blended CPA (no resolvable Meta ad, or no spend in range).
| Ad | Buyers | Paid / buyer | Made / buyer | Net / buyer | Ascended / Backend | Payback |
|---|
One row per buyer whose opportunity was created in range. Click a row for its timeline. Sorted by net.
| Buyer | Ad | Became buyer | Paid for | FE $ | Backend $ | Recurring $ | Total made | Net | Tier | Held |
|---|
A closed · B held, no close yet · C status lies (worked or barely sat) · P pending hold · F no-show
Filter by grade. Notes are Claude-graded from Read.ai when a recording exists.
| Call | Grade | Calendar | Talk | Score | Notes |
|---|
From creative intel
Figures are a snapshot from the TOC session. Some tails of the CRT, Gap Map, FRT and Action Plan were not captured.
| Condition | Today value | As of |
|---|
All owner: Max Mayes, due 4 Nov
Separate from cash gates (Nov 6/13/20/27). This gate unlocks scaling spend after Julie proves solo close capability.
| P | Condition | Required | Today | Gap | Blocked by | Intermediate |
|---|
Hourly snapshot — not a live CRM query. Shows stay GHL-marked; confirmed-but-past is unmarked.
| Name | From | To | When |
|---|
Past start, still confirmed in GHL — not auto-showed.
Solid = cash collected MTD. Dashed = straight-line to the month goal.
One save replaces that day's closes, deposits, actions, and refunds. PIN stays on this device.
Carried-over open balances + month deposits. Red days-left are overdue (due within 7 days of deposit).
| Name | Deposited | Due | Days left | Amount |
|---|
Commission on first-pay closes this month. Renewals excluded. Refunds reverse the rep's line.
| Rep | First-pay MTD | Rate | Commission |
|---|